In an effort to support the creation of a seamless supply chain crossing national borders, the International Distribution Strategy Team conducted a survey regarding international expansion with enterprises in the Kansai region. As an effort that came out of the issues made apparent by the survey, in June 2017 the Team launched "Logi-Link," a website that matches shippers using ports and airports with logistics operators. Here, I will give an overview of Logi-Link, and discuss its further expansion and use.

Japan is experiencing a rapid "turn away" from eating fish, despite being the largest fish consumer until the beginning of the 21st Century. When faced with such a situation, one automatically begins to think about taking action. However, considering domestic and international issues such as the depletion of natural resources, decline in domestic production, increase in worldwide demand, and the permeation abroad of Japanese food culture, perhaps the way forward is to watch over the demand at home country until it hits bottom, and in the meantime solve various problems that exist in the current domestic fisheries industry.

Home to around 120 aquariums ranging in size from large to small, Japan is known for being an "aquarium kingdom." However, after observing both aquarium staff and the visitors that come to the aquarium for fun, it seems there is a gap in the thoughts and expectations between the two sides. For aquariums in future, it will be important to not only fulfill the objectives and roles that are demanded of them, but also make efforts to become facilities that are enjoyable and of importance to the visitors.