Information Sending by a Chinese SNS Application Ⅲ
FY2024
Implementing Agency | Sasakawa Peace Foundation |
---|---|
Partner(s) | Beijing Yishan Advertising Co., Ltd |
Year | Second year of a five-year project |
Project Type | Self Operated |
Budget | 12,000,000 yen |
Project Outline
An account for the Sasakawa Japan-China Friendship Program was set up on a Chinese social media app in 2016 under the name “Yilan Fusang” and was used to provide mobile users in China with information about Japan.
This project is continuing these efforts, utilizing the social media app WeChat to provide high-quality information about Japan and raise understanding among Chinese readers.
Program Officer
Hu Yiping